Brand ingestion layer
Pulls structured product data, ingredients and allergen sources for food and beverage, materials and specs for other categories, so answers are grounded in current, verifiable data rather than a general-purpose model's guess.
CONSUMEREDGE
Customers ask the hard product question at 11pm. ConsumerEdge gets it right, and sells.
ConsumerEdge is a pre-built flexday.ai solution for brands. It answers product questions on ingredients, materials, specs and certifications, grounded in real data rather than general knowledge, then finishes the job: a purchase, a coupon, a refund, a replacement, with a human in the loop wherever judgment is required. Proven first in Food and Beverage, the same ingestion layer configures to any brand's catalog.
platform.flexday.ai / consumeredge / live chat
LIVE CHAT · 11:04 PM
ACCURACY
95%
Allergen & ingredient
DAILY Q&A
70k+
Live deployments
COST
-60%
Reported by clients
"Is this bar actually non-dairy?"casein flagged · contains dairy
Certification checkverified · USDA organic
Where can I buy this?3 retailers nearby
Buy NowSource: FDA ingredient data
WHAT IT ACTUALLY DOES
Grounded in your product data, not general knowledge
Unlike generic chatbots repurposed for customer support, ConsumerEdge is trained on the nuance each category actually requires. The difference between a plausible-sounding answer and a correct one matters when a customer is asking about an ingredient, a material or a spec, not just a marketing claim.
Allergen & ingredient questionsCertification verificationNutritional informationWhere can I buy thisProduct availability
INGESTION
ACCURACY
Industrial-grade accuracy
95% accuracy on allergen, ingredient and certification queries in its proven Food and Beverage configuration, the result of an ingestion layer fine-tuned for industrial-grade data processing, recognized with a CIO 100 Award.
CONVERSION
Conversion built in
Every resolved question can carry a Buy Now link, turning a product question into a completed purchase in the same conversation.
FULFILLMENT
Fulfillment, not just answers
When a resolved question should also trigger a coupon, a refund, a replacement or a sample request, ConsumerEdge completes that work in the same conversation instead of routing it to a person by default.
HUMAN IN THE LOOP
Human in the loop by design
Anything that should be judged by a person, a goodwill exception, an escalated complaint, still routes to one. The design decision is which cases reach that point, not whether they can.
GROUNDING
Source-grounded responses
Answers are tied to real product data, not general pattern-matching, so the system says “I don't know” instead of guessing when data isn't available.
USE CASE
Reading a label at 11pm, one F&B brand's version of it
A customer is reading a sports nutrition bar label at 11pm. They spot “casein” on the ingredient list and ask: is this actually non-dairy? Generic AI often gets this wrong; casein is a milk protein, a nuance that trips up chatbots without category-specific training. ConsumerEdge answers correctly, immediately, and can point the customer toward a dairy-free alternative if the product doesn't fit their needs, turning a moment of confusion into a moment of trust. The same pattern, a specific question a generic model gets wrong, holds for any consumer category with real product complexity.
WHY IT'S DIFFERENT
Not generic AI, and built to convert
- Industry-leading accuracy, a CIO 100 Award for accuracy driven by an ingestion layer fine-tuned for industrial-grade data processing
- Not generic AI, trained on the nuance each category actually requires, not a general-purpose model repurposed for your industry
- Answers that convert, designed to turn resolved questions directly into completed purchases, not just close a support ticket
CHANNELS
Live today, and where it's headed
Live today, web chat and “Contact Us”: the full ConsumerEdge experience, grounded answers, source citations, Buy Now conversion, is live now on this channel.
Built on the same flexday.ai platform, so these extend the existing chat experience rather than requiring a separate system: SMS, the same accuracy over text; IVR, phone-in questions routed to a live agent when needed; andsocial, the same answers inside DMs and comments.
EFFICIENCIES
Support stops re-answering the same question
Support teams stop re-answering the same questions and start focusing on issues that actually require a person. Every accurately answered product question is also a moment of purchase intent; ConsumerEdge is built to convert that moment instead of letting it go cold.
ACCURACY
95%
On allergen and ingredient queries.
COST
60% reduction
Reported by deployed clients.
VOLUME
70,000+
Daily interactions across live deployments.
CONSUMEREDGE SPECIFICATIONFLEXDAY.AI
- ONTOLOGY
- Brand product canon: ingredients, allergens and certifications for food and beverage, materials and specifications for other categories, SKU and product hierarchy
- SOURCES
- FDA ingredient and allergen data for food and beverage, product data, certification records and retailer availability data, configurable per category
- ENGINES
- SpeciphicAsk for grounded product Q&A · StructIQ for nutritional and certification lookups
- OUTPUTS
- Source-cited answers, Buy Now conversion links, escalation to a live agent when data isn't available
- SEGMENTS
- Brands in any category, proven first in Food and Beverage, live via web chat, with SMS, IVR and social as planned extensions
See it on your brands.
Bring one category and a question your weekly review keeps failing to answer.